Alcis Sports and ace athleisure designer, Narendra Kumar, have launched a new collection of sustainable gym and workwear under the label Alcis X Nari powered by R|Elan. The collection was presented at the recently held Lakme Fashion Week Summer/Resort 2019. Alcis Sports is a performance wear brand and a leading manufacturer of sportswear in India.
Alcis X Nari powered by R|Elan collection epitomises ‘My Earth My Style’ with an aim to infuse a responsible fashion among those who have a discerning sense of fashion albeit with a conscience. Alcis X Nari powered by R|Elan is made using R|Elan GreenGold, one of the greenest fabrics in the world - manufactured recycling used PET Bottles. R|Elan GreenGold based garments offer the latest innovations that garment manufacturing has to offer. Alcis X Nari powered by R|Elan collection is strong, durable, trendy, at the same time, sustainable, making it an environment-friendly and an absolutely safe, the company said in a media statement.Alcis Sports and ace athleisure designer, Narendra Kumar, have launched a new collection of sustainable gym and workwear under the label Alcis X Nari powered by R|Elan. The collection was presented at the recently held Lakme Fashion Week Summer/Resort 2019. Alcis Sports is a performance wear brand and a leading manufacturer of sportswear in India.#
Alcis X Nari powered by R|Elan has used the most advanced fabrics made from using R|Elan Kooltex technology that infuses moisture management, anti-odour, anti-static, anti-UV, and light X properties in the collection. The collection is specifically designed keeping in mind Indian lifestyles and weather conditions.
The Alcis X Nari powered by R|Elan collection has three broad sections of gymwear, casual workwear, and yoga/outdoor wear, where each piece can be worn in the gym and same can carry one to the work, making a statement of effortless yet conscious athleisure fashion. The signature prints inspired by Indian textiles art, coupled with Narendra’s trademark detailing in contouring, tailoring, and sleek style makes Alcis X Nari powered by R|Elan collection to stand apart in the category. Narendra Kumar’s style signature in using sharp silhouettes imprint on tshirts, joggers, bombers, blazers, layered jackets, and leggings makes Alcis X Nari powered by R|Elan collection much sought after athleisure line that provides sense of” ‘My Earth My Style’ to the wearer.
“Today’s activewear increasingly blurs the boundaries between sport, work and travel. The R|Elan technology at the helm makes it possible to make it a norm for the everyday adventurer performance wear. Alcis X Nari powered by R|Elan collection has been made keeping in view the varied needs of the next gen youth who are health conscious and sports enthusiasts and wants to wear their attitude at work,” Roshan Baid, managing director, Alcis Sports said.
“As the next gen customers are becoming more aware about the benefits of sports and exercise on health, there is a need to create an attire that blurs the divide between sportswear and casualwear. In Alcis X Nari powered by R|Elan we have used the greenest fabrics in the world that also enhances performance and aids in comfort quotient. We have captured the next gen’s aspirations of conserving our environment and the mother earth in our athleisure Alcis X Nari collection. The collection truly captures the sentiment in a unique style,” Narendra Kumar said. (GK)
ALCHEMPro News Desk – India
marketing@alchempro.com
