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Indians to prefer domestic brands in next few years

14 Nov '20
1 min read
Pic: Kala Associates
Pic: Kala Associates

Consumers will prefer domestic fashion brands over international ones in the next few years and there are very high chances of them shifting from luxury to need-based affordable shopping, resulting in buying products that are long-lasting and sustainable, according to Meghavi Suthar, founder of Kala Associates, a footwear and accessories brand.

“Considering that big events won't take place for a while, I'm planning to design footwear keeping intimate gatherings in mind,” Suthar told Fibre2Fashion in an interview.

For the full interview, please click here.

ALCHEMPro News Desk (DS)

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