South Wairarapa, New Zealand-based farm fashion brand Zanux is planning to expand, both in terms of products and geographical reach.
Zanux was founded based on a customer research which found lack of fashionable wear for women working in farms.
The women's farmwear range is mainly sold through the company's website, but sales through Fielddays have also improved.
The current product range of the company has overalls in designer and cow prints and in various colour combinations such as grey/purple, red/wine, black/fuschia, brown/green, etc.
Zanux now plans to widen its product base and expand its presence both in New Zealand and overseas.
Fibre2fashion News Desk - India
marketing@alchempro.com
