Perry Ellis International has inked a license agreement with Euroneck, S.A. de CV to design and distribute men's neckties, bow ties, cummerbunds, pocket squares, ascots, winter and summer scarves and hosiery under the Perry Ellis and John Henry trademarks in Mexico. The collection will be distributed in retail stores with a product launch in Spring 2017.
Euroneck is a licensee and distributor of fashion apparel brands in Mexico and markets brands like Calvin Klein, Van Heusen, Arrow, Beene and Izod.Perry Ellis International has inked a license agreement with Euroneck, S.A. de CV to design and distribute men's neckties, bow ties, cummerbunds, pocket squares, ascots, winter and summer scarves and hosiery under the Perry Ellis and John Henry trademarks in Mexico. The collection will be distributed in retail stores with a product launch in Spring 2017.#
“We are confident this collaboration will provide a platform consistent with our initiatives to expand the Perry Ellis and John Henry brands in international markets," George Feldenkreis, executive chairman of Perry Ellis International said.
“Perry Ellis and John Henry are iconic and well regarded brands, and we are confident the popularity of both brands will continue to grow in Mexico," Moises Calderon, general manager at Euroneck also said. (AR)
ALCHEMPro News Desk – India
marketing@alchempro.com
