“The Skechers Performance retail era is in full force: from our first flagship store earlier this year in Canada to two new locations in Europe this spring and our recently opened destination in Chile, all have shown how enthusiastic our consumers are for our Comfort that Performs,” said Michael Greenberg, president of Skechers. “At our largest factory mall location, Skechers’ World of Sports showcases all that’s revolutionary about our one-of-a-kind technologies for the 36 million annually who frequent one of the highest-traffic tourist malls in the country. Like every professional athlete and enthusiast who has stepped into our styles, we’re all in and are ready to change the game.”
Minnesota Timberwolves power forward and Skechers athlete Julius Randle joined shoppers in celebrating the August 29 grand opening of the store, which unveiled the brand’s many displays: a running racetrack, basketball and pickleball courts, golf green and soccer and sport adventure areas, all surrounded by state-of-the-art digital LED screens and supported by product specialists and educators. The store also features selfie areas localized with Miami-centric graphics.
Consumers can shop the Company’s specialized technical footwear, as well as key lifestyle product, work footwear and Skechers apparel and accessories. The offering includes the Company’s many signature innovations, such as Skechers Hands Free Slip-ins Technology, Skechers Glide-Step Technology, Skechers Hyper Burst Pro Technology, Skechers Performance FitKnit Technology, Skechers Arch Fit Technology, Skechers Max Cushioning Technology and Skechers Air-Cooled Memory Foam Technology.
Along with Randle, Skechers’ global roster of elite pros competing in Skechers footwear includes basketball stars Joel Embiid, OG Anunoby, Norman Powell, Terance Mann, Rickea Jackson, Jackie Young and Kiki Iriafen; golfers Matt Fitzpatrick, Brooke Henderson, Bernhard Langer and Max Greyserman; pickleball pros Tyson McGuffin and Catherine Parenteau; baseball players Clayton Kershaw and Aaron Nola; soccer players Harry Kane, Mohammed Kudus, Luis Sinisterra, Baris Alper Yilmaz, Matt O’Riley, Isco Alarcón, Anthony Elanga, and Leila Ouahabi; and Indian Premier League cricket stars Jasprit Bumrah, Ishan Kishan and Yastika Bhatia, among others.
Consumers can now shop at five Skechers Performance-focused stores on three continents, including locations in Edmonton, Canada; Ghent, Belgium; Berlin, Germany; and Santiago, Chile—as well as at approximately 5,300 Skechers retail stores, skechers.com, and department stores and footwear retailers around the world.
ALCHEMPro News Desk (RM)
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