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EOS, Under Armour to scale 3D footwear business

03 Dec '17
2 min read
Courtesy: EOS
Courtesy: EOS

EOS, leading technology supplier in the field of industrial 3D printing, and Under Armour, one of the largest sports brands and market leader in bringing commercial 3D printed footwear to consumers, have started a strategic new partnership to scale Under Armour's 3D footwear business through the development of advanced laser sintering technology.

The partnership will also leverage EOS' expertise in industrialised 3D production, or additive manufacturing (AM).

"With EOS' industry-leading laser sintering 3D printing technology, Under Armour can deliver shoes to the marketplace in a meaningful way, creating truly amazing, desirable products which solve our customers' needs in ways that could have never been imagined before. Together, our two organisations make a formidable pair," said Clay Dean, chief innovation officer, Under Armour.

Among the many aspects of the partnership, Under Armour will utilise EOS 3D technology for printing powder-based parts, and the two companies will work in concert on polymer powder development and on advanced laser sintering platform development. Under Armour will also collaborate with EOS' Additive Minds expert services to elevate its AM programme.

"The shoe fits; this partnership is set to achieve Under Armour's goal to industrialise and scale 3D printing of performance footwear," said Glynn Fletcher, president of EOS North America. "True additive manufacturing has come to Under Armour; no other athletic brand can make this statement." To highlight the partnership at formnext, the two companies featured an Under Armour display showcasing UA ArchiTech Futurist footwear, illustrating how the two companies will use their combined expertise to push innovation in the 3D printed footwear landscape. (SV)

ALCHEMPro News Desk – India

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