With an investment of Rs 80 crore, German fashion brand Tom Tailor plans to open 50-55 exclusive stores and 300 shop-in-shop (SIS) stores across India in the next three years. It targets a revenue of about Rs 500 crore in five years. With four stores in Bangalore, Pune and in and around Delhi, it will open another four by the end of April in major metros.
Inceptra Lifestyle Pvt Ltd owns the exclusive rights of the brand in India. The company's core markets are Germany, Austria, Switzerland, the Benelux countries and France.With an investment of Rs 80 crore, German fashion brand Tom Tailor plans to open 50-55 exclusive stores and 300 shop-in-shop (SIS) stores across India in the next three years. It targets a revenue of about Rs 500 crore in five years. With four stores in Bangalore, Pune and in and around Delhi, it will open another four by the end of April in major metros.#
The brand wants to open stores in major malls and high end locations to compete with rival fashion brands and also tap the e-commerce route to increase sales, Inceptra Lifestyle Pvt Ltd founder Devender Gupta told a news agency.
Tom Tailor is present in 35 countries with over 1,400 company stores and more than 11,600 other points of sale, generating a revenue of €968.5 million. (DS)
ALCHEMPro News Desk – India
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