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Global T-shirt market: Trends, key players & future outlook

In contrast, ‘other T-shirts’ include a wide range of materials such as polyester, poly-cotton blends, and specialised fabrics designed to meet various performance needs. These materials often offer enhanced functionality, including moisture-wicking, quick-drying, and anti-odour properties, making them ideal for athletic wear and high-performance activities. The versatility of these non-cotton T-shirts allows brands to respond to changing fashion trends and lifestyle demands, appealing to both casual wearers and those seeking sports or fitness apparel. This segmentation has enabled the T-shirt market to thrive across diverse demographic groups, from fashion-forward consumers to athletes, further driving market growth.

Global T-shirt import market overview