Home breadcru News breadcru Company breadcru Annika Sorenstam appointed as brand envoy of Ahead

Annika Sorenstam appointed as brand envoy of Ahead

03 Dec '12
4 min read

Founded in 1995, AHEAD is a multi-dimensional brand with a proven track record of success distributing headwear, apparel, and accessories to the green grass, resort and corporate markets. Its single focus of providing quality products, with innovative, high-quality design, and merchandising concepts has led to 17 years of continued growth and expansion.

The ANNIKA Foundation teaches children the importance of living a healthy, active lifestyle through fitness and nutrition. It also offers aspiring junior golfers opportunities to pursue their dreams. Callaway is a prominent supporter of the Foundation’s three, annual golf events for aspiring junior girls: The ANNIKA Invitational at Reunion Resort in Orlando, the ANNIKA Invitational at Mission Hills in China for top Asian juniors; and the ANNIKA Cup, a team event for the leading juniors in Sweden.

Orlando’s ANNIKA Academy is one of only 15 Callaway Performance Centers in the country. Opened in 2007, it’s a state-of-the-art, boutique golf school where Annika shares her passion for golf and fitness, as well as the winning approach she perfected over her storied career. 

New Wave Group AB

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