Victoria Beckham launches fashion e-commerce website

28 Mar '13

4 min read

Tony King , with his agency King & Partners, have executed the site's design and build, which is powered by the Sellect e-commerce /CMS Platform – adapted to cater for the unique requirements of victoriabeckham.com. Victoria has worked in close collaboration on creative and content direction with Jonny Lu and Isaac Lock respectively. The concept for the site combines their strong digital aesthetic with King's extensive experience in luxury digital design.

Victoria Beckham is a joint venture between Victoria Beckham and Simon Fuller’s XIX Entertainment Ltd.

About Victoria Beckham

The Victoria Beckham fashion label represents modern luxury, comprised of the Ready-to-Wear, Denim, Eyewear, Accessories and 'Victoria' collections. All are conceived by Victoria and developed at her studio in London with the same aspirational, chic and refined aesthetic that is at the heart of Victoria's creative vision.

Launched in September 2008 to great acclaim at New York Fashion Week, Victoria Beckham Ready -to-Wear is handmade in the United Kingdom and stocked internationally by the world's best fashion stores. Victoria's collections have been worn by celebrities including Michelle Williams , Julianne Moore , Beyonce Knowles , Gwyneth Paltrow and Kate Winslet .

Victoria Beckham

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