Adani Group to launch branded FMCG products, apparel, stationery added in portfolio
23 May '05
1 min read
The Rs 100 crore Adani Group is entering FMCG branded market introducing over 300 products including stationery, apparels and others.
Disclosing this, the Chief Oprating Officer of B2C India Ltd said the company's Adani brand will introduce pickles, jam, ketch up, sauces, soaps, detergents, ready to eat foods and dish washing liquids, among others during Diwali.
Adani's also plan to import and market plastic products from abroad and brand them for Indian markets. The group will sell bags, school stationery items, and apparels too.
Of the 40 outlets in Gujarat, Adani Group has 25 located in Ahmedabad, nine in Vadodara, three in Surat, and one each in Nadidad, Rajkot and Gandhinagar. The Group will open 65 more outlets in the next three years.
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