Pepe Jeans London (PJL) Clothing India Ltd. is now planning to venture into the 4-8 age group of children's wear.
Company considers this as the next logical step after the success of collection, 'Pepe 1016' for children in the age 10-16 years, said Chetan Shah, Managing Director.
Shah did not reveal exact time for introduction of this new range and said that the main emphasis was on establishing Pepe 1016 brand that was launched in 2005.
Currently, the brand is being retailed through two standalone outlets and 100 multi brand outlets, where Pepe plans another ten exclusive standalone outlets for the brand in one year's time.
Pepe Jeans has 50 traders all over India that source the merchandise to 51 individual stores, 2000 multibrand outlets and 75 departmental stores.
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