Benetton & Zorlu Holding JV to distribute Sisley Casa & home textile products
01 Jun '05
2 min read
The licence agreement with Zorlu Holding follows agreements recently signed by Benetton Group with the American company Mattel, for the Barbie Loves Benetton girls' clothing collection, and with the French company Selective Beauty, for perfumes.
Today, the Benetton Group is present in 120 countries around the world. Its core business is clothing: a group with a strong Italian character whose style, quality and passion are clearly seen in its brands: the casual United Colors of Benetton, fashion oriented Sisley, Playlife leisurewear and Killer Loop streetwear. The Group produces around 110 million garments every year. Its retail network of 5,000 contemporary stores around the world, offers high quality customer services and generates a total turnover of approximately 1.7 billion euros.
marketing@alchempro.com
