Home breadcru News breadcru Announcement breadcru Sitoy Group takes over a.testoni

Sitoy Group takes over a.testoni

02 Dec '18
1 min read
Courtesy: Sitoy
Courtesy: Sitoy

Sitoy Group Holdings, a Hong Kong based company, has taken over the Italy-based international luxury brand a.testoni. Sitoy's investment will allow a.testoni to maintain its identity, maximising its artisanal heritage and DNA through a rejuvenated long-term vision and strategy to drive the brand's ongoing development and growth in the 21st century.

"We are very pleased to welcome a.testoni as a part of the Sitoy Group and work together to realise the full potential of the brand. As we celebrate our 50th anniversary this year, the acquisition marks an important milestone in the transformation of our retail and brand management business into a global dimension," said the chairman of Sitoy, Michael Yeung Wah Keung.

Bruno Fantechi, CEO of a.testoni said, "This important acquisition comes after many years of fruitful partnership in Mainland China, where Sitoy has been a key partner in developing the brand's distribution. It recognises the inherent value in the brand's unique levels of quality, craftsmanship and innovation which will drive significant future growth and development." (SV)

ALCHEMPro News Desk – India

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