| 

Sustainable fashion's harsh truth: Why doing good is losing money?

The British designer label has not posted a pre-tax profit since ****, and its finances have remained under sustained pressure for several years, according to company’s filings. Even in ****, the company had reported a ** per cent drop in sales to £** million (~$**.* million) while pre-tax losses widened to £**.* million (~$** million).

Further, the company’s directors have warned that it could face cash shortages by **** without additional funding. These challenges come amid a broader slowdown in luxury spending, driven by inflation, rising living costs and weakening global demand.