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Hungary's apparel imports fall as Europe remains dominant supplier

According to *fashion.com/market-intelligence/texpro-textile-and-apparel/" target="_blank">sourcing intelligence tool TexPro, Europe supplied $***.*** million, accounting for **.** per cent of Hungary’s total apparel imports during January–August ****. This deep reliance on the region mirrors the broader shift across Central and Eastern Europe, where retailers and importers increasingly prioritise shorter lead times, predictable regulations and reduced logistical risks. With freight routes through Ukraine and the Black Sea still vulnerable, Hungary continues to favour established EU suppliers such as Germany, Italy, Poland, Slovenia, Romania and Slovakia.

Imports from the Asia-Pacific region reached $***.*** million, representing **.** per cent of Hungary’s trade. While China, Cambodia, Bangladesh and Vietnam have been expanding their presence, their combined share remains significantly lower compared to Western European markets, which typically source more heavily from Asia. The region’s modest gain from last year reflects competitive pricing and growing EU–ASEAN linkages, but Hungary’s geographic and logistical orientation keeps Europe firmly in the lead. Shipments from the Middle East totalled $**.*** million, making up *.** per cent of apparel imports.