Persian carpets are traditionally known for their wide variety in design, colour, size, and weave. Moreover, they are known for the uniqueness of each and every rug manufactured. Each piece has a particular pattern, palette, and weave that are uniquely linked with the indigenous culture, and their weaving techniques are specific to an identifiable geographic area or a tribe.
In order to revive its prestige in the domestic and international market, Iran is getting ready to reevaluate its production of hand-woven carpets.
Strategies are being designed to efficiently reinvent exotic designs for Persian carpets that will not only lure customers but will also add an undeniable value to rug.
In addition to this, efforts are also being made to effectively publicize the carpets in a way that it can recapture its lost glory.
One such campaign can be to hold successive carpet exhibitions across the world to attract buyers and display the uniqueness of traditional Iranian weaving art.
Iranian carpets account for being the country's pride, aptly representing the age-old culture, beliefs and aesthetic craftsmanship of Iran.
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