Marquee Brands LLC, a brand acquisition, licensing and development company has bought the Body Glove brand and other intellectual property assets from Body Glove International. Body Glove is an outdoor water sports brand, available in a wide array of lifestyle product categories across global markets and is also a pioneer in wetsuit technology.
Body Glove was setup in 1953 by the Meistrell brothers, who will retain a minority interest in the Body Glove brand and remain partners in the future growth of the brand.Marquee Brands LLC, a brand acquisition, licensing and development company has bought the Body Glove brand and other intellectual property assets from Body Glove International. Body Glove is an outdoor water sports brand, available in a wide array of lifestyle product categories across global markets and is also a pioneer in wetsuit technology.#
In addition to its New York headquarters and London design office, Marquee Brands will also be opening a West Coast office to support the Body Glove brand management and marketing teams.
Owned by Neuberger Berman Private Equity, Marquee Brands targets high quality brands with strong consumer awareness and long-term growth potential. Body Glove is the third investment for Marquee Brands, following its acquisition of Italian luxury brand Bruno Magli and British fashion brand Ben Sherman. (AR)
ALCHEMPro News Desk – India
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