Home breadcru News breadcru Announcement breadcru American visual merchandising platform Stylitics raises $80 mn

American visual merchandising platform Stylitics raises $80 mn

31 Mar '22
2 min read
Pic: PSG
Pic: PSG

Stylitics, an innovator in visual merchandising and outfitting solutions, has raised $80 million in Series C financing funded by growth equity firm PSG. The funds will be used to triple its investment in product and technology, as well as to seek to increase strategic support and advisory for customers with enhanced programme management solutions for product, marketing and merchandising teams.

The fresh capital brings Stylitics’ total funding raised to about $100 million.

Stylitics has been transforming retailers’ websites into style destinations by displaying on-brand shoppable outfits and bundles that show product versatility with editorial-style quality across PDPs, category pages, emails, and ads. With Stylitics’ platform — powered by its patented, AI-driven tech — retailers can have a single product image transformed into thousands of inspirational outfits, which reduces high product photography costs and a usual turnaround time of 12 to 15 weeks into minutes.

Rohan Deuskar, founder and CEO of Stylitics, said: “We believe our customers (and their customers) are going to be delighted by the benefits and capabilities this funding will unlock for them. We’re fortunate to work with some of the best brands and retailers around the world. We don’t take that opportunity lightly. We feel this capital raise and our partnership with the PSG team will enable us to supercharge our product roadmap to help our customers meet their digital transformation goals sooner.”

“Stylitics is an excellent example of using advanced technology and AI to solve large-scale problems and unlock new opportunities. Many of Stylitics’ retail customers in fashion and home see millions in revenue increases in the first year of using their inspiration tech platform. We’re excited to be a part of this visionary company and to help them accelerate towards their full potential," Bill Skarinka, managing director of PSG, said in a statement.

ALCHEMPro News Desk (KD)

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