Oysho unveils S/S 2014 beachwear collection campaign

Spanish intimatewear brand Oysho has roped in Estonian model Karmen Pedaru to star in its latest spring/summer 2014 beachwear collection campaign.

 

Spanish intimatewear brand Oysho has roped in Estonian model Karmen Pedaru to star in its latest spring/summer 2014 beachwear collection campaign#

Shot by the London-based photographer Alasdir McLellan in the picturesque white, sandy beaches of Fuerteventura, Canary Island, the advertorial images showcase the leggy 23-year-old in several cute tiny ensembles from the new range.

 

Spanish intimatewear brand Oysho has roped in Estonian model Karmen Pedaru to star in its latest spring/summer 2014 beachwear collection campaign#

Decorated with colourful floral prints, the line features fringed black bandeau bra and brief sets, long dresses, crochet tops, T-shirts, jumpsuits, cropped shirts, and bikini and one-piece swimsuits.

 

Spanish intimatewear brand Oysho has roped in Estonian model Karmen Pedaru to star in its latest spring/summer 2014 beachwear collection campaign#

Founded in 1977, the women’s homewear label Oysho is owned by the famous Galicia-based textile specialist Inditex group, which operates brands like Zara, Bershka, Pull and Bear, Massimo Dutti and Stradivarius.

 

Spanish intimatewear brand Oysho has roped in Estonian model Karmen Pedaru to star in its latest spring/summer 2014 beachwear collection campaign#