The California Market Center (CMC) will be presenting thousands of Spring 2012 collections to buyers, Monday-Thursday, October 17-20, 2011, for Los Angeles Fashion Market, also open on Sunday, October 16 for Preview.
Resources will be featured throughout hundreds of the CMC's showrooms, in addition to special exhibit areas, including the sold-out SELECT Contemporary Tradeshow, TRANSIT The LA Shoe Show, and FOCUS Apparel & Accessories Tradeshow. To round out the Market experience, buyers and industry guests are invited to attend various special events, including a complimentary seminar, the F2 Runway Show, an Opening Night Reception, and a multitude of perks.
Contemporary showrooms at the CMC are reporting a excited outlook this Market. “Our volume of appointments is at its highest,” said Robert Bronstein, BCBG President of Sales, Suite A571. " We are expecting our best department and specialty stores in our showroom this Market.”
Coupled with this surge in buyer appointments is an significant increase in new showrooms and lines debuting at the CMC this Market, including Twenty10 Footwear, Alexia Crawford, and Sledge US, among others, as well as new lines are Hello Kitty Women's footwear, Andy Carry, Tokyo Jane, Marcia Moran, Honey Punch, Jude Wear, Neon Eaters, plus many more.
“The California Market Center is in the heart of Downtown Los Angeles' Fashion District," said Kim Halzle of Twenty10 Footwear, Suite A1007. "We wanted to make sure our showroom was where the Market traffic was centered, surrounded by relevant industry showrooms. We look forward to a prosperous future at the CMC.”
Additionally, this Market celebrates a sold-out, fifth edition of SELECT Contemporary Tradeshow in the Fashion Theater, Main Lobby, Monday-Wednesday, October 17-19. Launched in January, the show has quickly become a must-see for directional buyers sourcing upmarket Contemporary apparel and accessories brands.
“We've received a record amount of applications for this show, many from the East Coast” says Joanne Lee, Senior Vice President and Tradeshow Producer of SELECT. “Because our goal is to continue presenting a juried, intimate show in our Fashion Theater space, we cannot accept every applicant into the show. We have a great mix of apparel and accessories for this upcoming October edition, including several new exhibitors.”
New SELECT exhibitors include JIA Collection, Jessica Barkley, Tina Huang, Butter by Nadia, Helena Quinn, Double Happiness, Noblita, Three Stones, Mary Louise Designs, Helen Kaminski, Katriel, Allen Allen, Ma Belle Showroom, and Bravo Bags. Returning exhibitors include Magaschoni, Casting, Mystique, Minnie Rose, ADA Handbags, Monserat De Luca, Gillian Julius, Christopher Inge, Whiting & Davis, People Like Frank, Sam Edelman, Libby Edelman, Voom by Joy Han, Bella Luxx, Boutique 9, Azaara, Royal Plush, Pour La Victoire, Dress to Kill, Deepa Gurnani, Beagle House NYC, KZ Designs, Marcia Moran, Remi & Reid, Hyde and Streets Ahead.
marketing@alchempro.com
