WSA Show to unveil Pantone's new fashion colors trends
09 Jan '07
3 min read
Earlier that day, the Conference will present noted analyst Marshal Cohen, chief industry analyst of the NPD Group and frequent media spokesman, as the “Trend Breakfast” speaker to address consumer trends. Cohen will address consumer purchasing decisions, buying patterns, and brand importance and loyalty, On Feb. 3, the Conference will highlight Generation Y consumers, those aged 27 and younger who comprise 15% of the U.S. workforce.
These consumers, whose influence is growing as they move up the corporate ladder, operate differently from their predecessors. How differently is the subject of Anne Obarski's seminar on identifying and reaching Generation Y'ers. Obarski, executive director of consultting firm Merchandising Concepts, will reveal the six critical traits of the Y generation, their influences, and their turn-offs.
A complete list of speakers for the Footwear and Accessories Business Conference, as well as registration information and fees, is available online at wsashow website in feb2007 section. The upcoming WSA Show Feb. 1-4 will feature 1,600 exhibitors representing more than 6,000 brands spanning the world's most prominent names.
Show organizers recommend that retailers and buyers schedule meetings in advance with exhibitors at The WSA Show and The Collections at WSA, the luxury show-within-a show. Events at The WSA Show are held at the Las Vegas Convention Center and Mandalay Bay Convention Center. Events for The Collections at WSA are held at The Venetian Hotel and Resort.