Budding models thronged the capital to participate in the all-India model auditions for Wills Lifestyle India Fashion Week (WIFW) Autumn/Winter 2011 organized by the Fashion Design Council of India (FDCI) at The Park, New Delhi. Having successfully established itself as a venerable launch pad for some of the freshest faces in fashion, the auditions received an overwhelming response from new and aspiring models.
Our Distinguished Jury Jury Members who were designated the crucial task of choosing the final models and the future stars of the Indian ramp included:
Actor Jackie Bhagnani Model-turned actor Rahul Dev Model-turned actor Milind Soman Designer Rohit Bal Designer Manav Gangwani Designer Nandita Basu Designer Rohit Gandhi Choreographer Aparna Bahl Fashion Editor Vinod Nair
The esteemed jury members selected models on several attributes such as confidence, attitude and poise among other parameters. As has been the case every year, this promises to be a very competitive and exciting selection process aimed at bringing forward the best and most promising faces in fashion. Being instrumental in introducing the likes of Deepika Padukone, Jacqueline Fernandez and Liza Hayden to the fashion fraternity, they continue to set new benchmarks for talent every season.
For over a decade – Fashion Design Council of India (FDCI) – India's apex fashion body has played an important role in promoting some of India's best young talent who have grown to become household names today. Model auditions for the WIFW are an integral part of this process of bringing novelty to the biggest trade event of the fashion industry as also creating new avenues for aspiring models.
Sunil Sethi, President, FDCI said, “Wills Lifestyle India Fashion Week, the pan-India fashion week in the country offers the greatest platform for recognition of new talent. Models are selected keeping in mind the high standards of quality that WIFW exemplifies every season. Today, FDCI continues with the endeavor of re-defining the future of fashion in India through this initiative and we look forward to introducing fresh faces to watch out for in the coming seasons.”
Atul Chand, Divisional Chief Executive - ITC's Lifestyle Retailing Business Division,said“The Wills Lifestyle India Fashion Week is a great platform to recognize and nurture emerging talent. It gives us great pleasure to see the enthusiastic response to the model auditions with fresh talent drawn from across the country. I am sure the new faces discovered during the auditions will be the future stars of the industry.”
What our Jury Members had to say?
Rahul Dev said, “I prefer models with relaxed personalities, who are composed and can showcase designer collection with ease.”
Milind Soman said, “I am looking at a versatile, vibrant personality who can flaunt all styles with ease.”
Aparna Bahl said, “For me confidence really matters. I am looking for freshness and the unusual quotient that will stand out. Yes, the tall and thin is a criteria but it is essential to have a good body. I will love to see some toned bodies, not the regular hour glass figure but something different.”
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