A team of 40 famous Japanese garment brands took part in CHIC2007.
It indicates not only that Japanese brands are eager to enter into Chinese markets, but also that they will affect Chinese garment retail markets.
In CHIC2007, this group formed a big Japanese shop with an area of 2060 square meters, a total of 36 clothing enterprises, a service enterprise and 3 media enterprises, including women garment, men garment, child garment, accessories and so on.
The representative of a Japanese firm said, their main target is white-collar class.
At present, American and European garment brands aim at the people with high income, and the leisure garment markets are occupied by Chinese brands and Korean brands.
Fibre2fashion, News Desk - China
marketing@alchempro.com
