Spain's Loewe debuts Citrea fabric in Paula's Ibiza 2025 Collection

“Loewe has chosen our material to create an amazing, draped top for the Paula's Ibiza 2025 collection,” Orange Fiber said in a post on its official LinkedIn account.

The fabric innovation stems from the abundant citrus waste generated in Italy—over 700,000 tonnes of orange peels discarded annually after juice extraction. This agri-waste is collected wet or sun-dried in Sicily, thoroughly cleaned, and processed to extract cellulose.

The resulting fibre is combined with wood pulp using a low-impact method akin to the production of Tencel, resulting in a sustainable Lyocell yarn branded as Tencel Limited Edition x Orange Fiber.

Once produced, the yarn is spun in Italy and transported to Portugal, where it is knit and finished by Pyratex. The result is a 100 per cent traceable fabric produced entirely in Europe, where citrus agri-waste effectively replaces part of the virgin wood pulp.

“The Pyratex Citrea fabric collection, centred on the reuse of citrus agricultural waste, aligns with our Spanish and Mediterranean identity. It represents a new concept of luxury, based on the harmony between sustainability and technological innovation,” Pyratex said in a LinkedIn post.

ALCHEMPro News Desk (KD)