Home breadcru News breadcru Company breadcru Benetton & Selective Beauty sign perfumes licensing deal for 28mn EUR running until 2011

Benetton & Selective Beauty sign perfumes licensing deal for 28mn EUR running until 2011

14 May '05
2 min read

Selective Beauty, an important international cosmetic group, based in Paris, was set up in 2000 by a group of managers coming from leading cosmetic companies. Selective Beauty distributes brands including Bulgari, Ferragamo, Fendi, Burberry, Lanvin and Elizabeth Arden.

Today, the Benetton Group is present in 120 countries around the world. Its core business is clothing: a group with a strong Italian character whose style, quality and passion are clearly seen in its brands: the casual United Colors of Benetton, fashion oriented Sisley, Playlife leisurewear and Killer Loop streetwear.

The Group produces around 110 million garments every year. Its retail network of 5,000 contemporary stores around the world, offers high quality customer services and generates a total turnover of approximately 1.7 billion euro.

The Benetton Group

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