Lee Cooper is all set to explode during the summer with several brand new Spring/Summer collections under the labels Life is Fun, Safari, Romantic, New Order & Roots.
'Life is Fun' is a range inspired by old maps, travel stickers, polka dots and 60s-70s furnishing prints of denims and non-denim bottoms, t-shirts, shirts and tops for both men and women.
Collection boasts a fresh look that includes styled summer shorts, mini skirts and capris in colours from beiges and whites to light shades of blue, green and yellow.
Floral prints and polka dots also adorn these outfits to give them a more freer and relaxed feel.
'Safari' caters to the youth with elegance and style that includes dark and dirty sandblasted baggy fit denims with numerous pockets and details like badges, tapes and multiple zippers to give the heavy-duty working class feel.
'Romantic' range as the name suggests is sensuous, delicate, elegant, comfortable and luxurious with vintage florals and light and mild shades blues and pinks for girls, embellished with fine embroidery.
'Roots' collections is inspired from traditional Indian and African embroidery and sports mens shirts in linens and self-dobbies in shades of brown, rust, wines, blacks, colours of soil, rich cobalt & tribal art prints, tie and dyes to give a handcrafted feel.
'New Order' line focuses on geometric graphics and showcases men's shirts primary colours like reds, black, white, cobaltwith prints and graphics that are geometric in nature and remind of urban architecture.
marketing@alchempro.com
