Everlast Worldwide & Sportex celebrates a decade in Chile
14 Jul '06
1 min read
Everlast Worldwide Inc, manufacturer, marketer and licensor of sporting goods, apparel, footwear and other active lifestyle products under the Everlast brand name, celebrated its tenth anniversary with Sportex, the company's exclusive apparel and footwear licensee in Chile.
Sportex recently held a fashion show and party in Santiago in conjunction with the launch of the Summer 2007 collection to highlight the success of the Everlast brand in Chile.
Seth Horowitz, Chairman, President and CEO of Everlast Worldwide, said, "We are thrilled to join Sportex in the celebration of their tenth anniversary as the apparel and footwear licensee for Everlast in Chile. The team at Sportex has done an outstanding job, and as a result, Chile is one of the strongest markets for Everlast on a per capita basis."
Jaime Avayu, co-owner of Sportex added, "Through our collaboration with Everlast Worldwide, we are proud to have posted strong double-digit annual growth in apparel and footwear sales in Chile. The Chilean consumer has clearly developed an affinity for the Everlast brand and the timeless style and fashion that the brand conveys."
marketing@alchempro.com
