MAGIC & ISAM launch “Swim at the Hilton” at WWDMAGIC
04 Aug '06
3 min read
MAGIC International is a subsidiary of Advanstar Communications, the world's largest and most widely recognized organizer of trade shows for the apparel industry producing the MAGIC Marketplace in Las Vegas featuring MAGIC, WWDMAGIC, MAGIC kids, and Sourcing at MAGIC.
Founded in 1978 as a non-profit association for swimwear manufacturers worldwide, ISAM (International Swimwear / Activewear Market) was created to strengthen and unify the swimwear industry. Since its inception, ISAM (sanctioned by the SWIM Association), has become one of the largest trade associations to serve the swimwear and resortwear industry.
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