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Next Inc signs three-year license agreement with Dodge

26 Oct '06
2 min read

Next Inc an emerging leader in the sportswear and promotional products industry, today announced that they have renewed their Dodge license with the signing of a new three-year agreement.

The Company's internally designed and produced licensed offerings are some of Dodge's top selling apparel products. The renewal includes a license for the new Dodge Challenger concept car and production model.

Robert Hollander, President of Brand Sense Partners, Dodge's licensing agency: Next Inc, remains one of our top apparel licensees for the Dodge division of DaimlerChrysler. They have become an integral player in the success of Dodge's licensing program.

By embracing vintage and modern Dodge vehicles and by creating compelling graphics, their products enjoy superb retail sales. In addition, they have designed and produced some of Dodge's top-selling products. We have a great working relationship with Next Inc. and look forward to continued success together.

Joe Ferragina, the Next's Executive VP of Sales stated, We're very pleased with our Dodge product offerings for both the Dodge dealer network and our retail accounts. Automotive licenses remain a major focus of our licensed sales strategy and this renewal secures our business with Dodge through 2009.

We thoroughly enjoy working with Dodge as well as their licensing agency, Brand Sense Partners. We look forward to continuing this mutually beneficial relationship.

Next Inc

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