Nautica Brand opens first mens, womens & kids store in US
30 Oct '06
2 min read
The Nautica brand opened its first men's, women's and kids retail store in the United States at the Promenade Shops in Saucon Valley, Pennsylvania on Friday, October 27, 2006. Currently, there are over 200 freestanding Nautica stores internationally.
The new Nautica store, reflecting the unique heritage of the premier American brand, is the first of its kind for the brand in the U.S. and will offer women's sportswear, men's sportswear, kids and sleepwear.
"We are very excited to be opening our first dual gender retail store," said Denise V. Seegal, President & CEO of VF Sportswear Inc.
"We believe that having both men's and women's apparel in one store not only enhances the overall experience for the shopper but, also serves as a constant reminder to our customer that Nauticais a true, all encompassing, lifestyle brand."
The Nautica store will offer the latest holiday fashions from men's sportswear, the newly launched women's sportswear collection, kids and sleepwear.
The men's holiday collection offers a wide range of pieces from classic poplins in heather tones to updated travel jackets, perfect in keeping the active man warm and fashionable.
The women's holiday collection, from novelty sweaters embellished with snowflake beading, lurex striped sweaters, and sweaters blended with angora and wool to outerwear pieces including a nylon taffeta jacket trimmed in fur, bonded faux suede jacket, and quilted velvet jacket with turnkey front closure, offers style for any occasion.
Known for elevated style and quality, the Nautica store will be over 6,500 square feet and will reflect the brand's new Navigator concept, which includes signature striped cherry and maple flooring and classic yachting details in the fixtures.
The Promenade Shops at Saucon Valley is located in the Stabler Center which is a 1700 acre mixed use development that will include the Promenade Shops, two hotels and large business complexes.
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