The Buffalo Group operates 45 retail locations in Canada under the Buffalo by David Bitton name. It also distributes its clothing through upscale retailers such as Bloomingdale's, Nordstrom's, Fred Segal's and Macy's East and West. The Buffalo Group currently has approximately 200 stores within stores. The company's target audience is women and men ranging from approximately 16 to 35 years of age.
The Buffalo Group's recent growth has been driven by its U.S. wholesale operations. Buffalo Group sells its apparel to Macy's, Lord & Taylor, Bloomingdale's and Nordstrom's.
“We believe this transaction will enhance Tarrant Apparel's growth by creating powerful marketing synergies,” said Gerard Guez, Chairman and Chief Executive Officer of Tarrant Apparel Group.
“Buffalo has outstanding relationships with key retailers that we can use as a platform to sell additional products. In addition, Buffalo is a major brand in Canada through the broad coverage it has via its retail locations.”
“We expect that we will be able to build on its reputation in Canada through the opening of additional locations, and anticipate expanding the retail business into the U.S. The acquisition will also enhance Tarrant Apparel's margins through a higher level of Private Brands business, and better diversify the Company through a well balanced mix between men's and women's clothing.”
marketing@alchempro.com
