Windsong to make Calvin Klein golf sportswear line for Holiday 2007
29 Jan '07
3 min read
Calvin Klein Inc, a wholly owned subsidiary of Phillips-Van Heusen Corporation announced that it has entered into a licensing arrangement with Windsong Sport LLC to manufacture and distribute a new line of men's and women's golf apparel and accessories under the white label 'Calvin Klein Golf' brand name.
Slated to launch at retail for Holiday 2007, the line will be previewed this week at The International PGA Merchandise Show, beginning January 25 at the Orange County Convention Center in Orlando, Florida. Additionally, Windsong will operate a dedicated Calvin Klein Golf showroom within their sales offices at 1410 Broadway in New York City and maintain a team of 12 regional managers throughout the USA.
In order to maintain a selective distribution, the line is slated to launch in approximately 250 of the top golf specialty stores including country clubs and resorts throughout the United States within the first year. The distribution may be broadened for the Spring 2008 season to include additional US doors and openings within key international markets.
Working under the direction of Kevin Carrigan, Creative Director for ck Calvin Klein and Calvin Klein, the new line will uphold the modern aesthetic of the Calvin Klein white label brand. The offering will be a very focused knit-driven line which will include layering tops, sweaters, pants, shorts, and outerwear, complemented by golf accessories and footwear.
Fran Matthews, President of Windsong Sport, has been named President of the new Calvin Klein Golf division. Matthews has spent an impressive 30 years in the golf industry, managing and directing several high-profile branded golf lines including the Polo/Ralph Lauren Golf division and the Tommy Hilfiger Golf Collection, where she served as President of the division.
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