Nike combats childhood inactivity in New York schools
03 May '07
3 min read
“It is extremely important for all children to grow up healthy and strong,” continued Greene. “It's wonderful to see a city that prides itself on actively taking a step toward increasing the level of activity among school children.”
“Because physical activity must be done regularly over time to achieve health benefits, the goal of NikeGO PE is to encourage participating classroom teachers to supplement the physical education instruction already provided by their school's PE specialist,” said Paul Rosengard, executive director for the SPARK Programs. “NikeGO PE was created to bridge the gap until more full-time PE specialists are placed in schools nationwide – a shared goal of Nike and SPARK.”
NikeGO PE is an innovative physical education program designed to increase the quality and quantity of physical activity in America's schools with an end goal of improving children's activity levels.
SPARK is a research-based organization (of San Diego State University and Sportime, LLC, a member of the School Specialty Family of companies), dedicated to creating, implementing, and evaluating programs that promote lifelong wellness.