Karalynn Sprouse new sales Director of MAGIC International
31 May '07
2 min read
MAGIC International, the world's largest and most widely recognized trade show organizer for the fashion industry, named Karalynn Sprouse as its new Group Sales Director.
In this role, Sprouse will lead national and international sales, and is responsible for increasing market share, building new revenue streams through strategic partnerships, and creating training programs that support a first-class sales organization.
“We are delighted to have Karalynn join our team,” said Christopher McCabe, Vice President and General Manager of MAGIC International. “With her significant experience in sales and passion for the fashion industry, we know Karalynn will fuel the MAGIC Marketplace's growth and its reputation as one of the world's most important resource to the fashion industry.”
With more than 15 years of experience in sales, sponsorship and marketing, Sprouse joins MAGIC International with the ability to improve market positions through training top-performing sales teams and committing to a solution-based sales approach.
With a sales philosophy of personally coaching employees to become experts in their designated area, Sprouse has lead sales teams to achieve and sustain excellence on both organizational and personal levels.
Prior to MAGIC International, Sprouse was the Vice President of Advertising at the Los Angeles Newspaper Group, where she generated an excess of $100 million in annual revenues.
“I am excited to join MAGIC's collaborative and seasoned sales team,” said Sprouse. “I look forward to working with the team to continue to enhance the shows and help our customers reach their goals.”
marketing@alchempro.com
