Jordan Brand to inspire young athletes to 'Train like Mike'
20 Aug '07
2 min read
Jordan Brand a division of Nike Inc hosted more than 100 Los Angeles youth at the Cheviot Hills Park & Recreation Center for the second annual Breakfast Club, a 60-day workout program dedicated to helping participants train harder, push farther, and aim higher in order to achieve personal growth and excellence.
At Breakfast Club, participants were treated to a rare opportunity a hands-on experience where Tim Grover, D-Train and Mike Bibby, Team Jordan athlete, introduced young athletes to a curriculum of exercises that helped Michael Jordan reach unparalleled heights.
Grover and D-Train spearheaded the event with a special exercise curriculum focusing on Explosiveness, Strength, Performance and Conditioning. The curriculum, along with pre-built and other customized work-outs, is available free online.
In addition to the free training clinic and workout session, the participating youth (ages 12-18) had the opportunity to ask questions of Mike Bibby and the legendary trainers to learn more about the benefits of off-season training and overall physical fitness.
Breakfast Club got its name from the now famous training regime Tim Grover and Michael Jordan created after the 1989-90 basketball season a program built on rededicating Jordan to push himself beyond his known limits.
Together, Grover and Jordan created a challenging regimen designed to improve the stamina and endurance required to sustain peak performance throughout the grueling regular season and lengthy playoffs.
A division of Nike Inc Jordan Brand is a premium brand of footwear, apparel and accessories inspired by the dynamic legacy, vision and direct involvement of Michael Jordan.
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