Skins Inc the developer of a patented, two-part interchangeable footwear structure, announced a Consumer Partnership Program to coincide with the debut of Skins footwear at retail the week of September 4, 2007.
Skins customers that enroll in the Consumer Partnership Program will become an integral part of the company's product development.
The panel will be an ongoing part of the company's internal research, working with our designers and engineers to enhance the innovation of our Skins and Bones.
The first 5,000 members of the Consumer Partnership Program will receive the first generation Bone ($60 retail) free in exchange for their registration and feedback. In addition, Skins will offer members the opportunity to trade in their first generation Bone for subsequent models just for helping us improve our product.
Members will also be invited to special events and giveaways and will be the first to try new products the company develops.
Brochures will be available at participating retailers describing the Consumer Partnership Program and information will also be available shortly at skinsfootwear, where customers will be able to register for the program.
Mark Klein, President and CEO of Skins Inc, said, "We are thrilled to introduce the Consumer Partnership Program with the debut of Skins at retail and apologize for some minor logistical delays."
"The most valuable part in perfecting the engineering of our product is consumer feedback. Clearly, the launch has been eagerly anticipated, and our management team will be working with our retail partners next week to ensure a tremendously successful rollout of Skins footwear.”