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ISB's consumer centric programme for fashion industry

14 Nov '06
1 min read

A programme on “Consumercentric Branding Strategies: A Platform for Integrating Marketing and Merchandising for Business Development in a Global Economy” is planned by Hyderabad based Indian School of Business (ISB) in association with Prof. William D' Arienzo.

This four day programme, which will be held on the ISB campus on December 7, 2006, will share the best practices adopted world wide that help in improving growth, profitability and Strategies of global companies in this sector.

This programme will also be relevant for executives and entrepreneurs of sectors like apparel manufacturing, designing, distribution and retail.

According to sources, programme is also beneficial for marketers and exporters who are interested in developing own brands and the advertising agencies related to apparel brands.

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