Adidas for Prada Re-Nylon collection to launch globally this month

This collection includes ready-to-wear, accessories and bags, as well as elevated takes on the Adidas Forum High and Low silhouettes. Each piece has been made in Italy by Prada, composed of the brand’s signature, infinitely recyclable Re-Nylon fabric.

First launched in 2019, Prada Re-Nylon is created through the recycling of plastic waste collected from oceans and textile fibre waste – it can be purified and recycled indefinitely, with no loss of quality. Prada Re-Nylon is a fundamental reflection of Prada’s environmentally conscious ideology and commitment to sustainable practices – woven into the very fibre of its signature fabric. This celebration of Prada Re-Nylon through the Adidas for Prada collection underscores a landmark: the shift of the entire Prada production from virgin nylon to Re-Nylon, achieved by the end of 2021, the companies said in a joint media release.

Fans of the collection will also be invited to participate in the metaverse with Adidas and Prada through open-source co-creation.

The adidas for Prada Re-Nylon collection launches globally on January 13th, 2022 via Prada boutiques and Prada and Adidas online channels.

ALCHEMPro News Desk (KD)