German brand Adidas & Wales Bonner unveil F/W 2023 line

Staying true to the designer’s ongoing exploration of athletic codes, the apparel offering reimagines Adidas’ sporting legacy through a selection of refined and elegant archival looks. Off-pitch styles include an elevated knit set in mahogany brown alongside football shorts in a sand coloured nylon with the iconic three stripes contrast. Swapping creative sources of inspiration from the 70s to the 90s, key pieces are rendered in a lightweight nylon fabrication, including a pale sky tracksuit with reflective piping and a black nylon top with a contrasting vivid green knit collar. All pieces are available in unisex sizing, the company said in a press release.

Similarly, the footwear selection continues to evolve Wales Bonner’s now signature take on the Adidas Originals Samba silhouette. A duo of looks incorporate luxurious faux pony-hair uppers and gum soles – one in leopard print, the other in a light tan colourway – while another set features suede overlays and signature contrast stitching.

Marking a departure from previous seasons, the campaign visuals swap evocative landscapes for a more refined, studio setting. Decidedly new, yet still grounded in the Adidas Originals by Wales Bonner lexicon, the visuals capture a mix of models and street cast figures, as well as skateboarder Na-Kel Smith, against minimal backdrops – highlighting the simplicity of the silhouettes and the evocative complexity of the characters themselves.

ALCHEMPro News Desk (RR)