German brand Puma collaborates with The Smurfs

The core of the collection is a range of specially created graphics featuring The Smurfs frolicking and playing around the Puma wordmark. In addition to a series of graphic T-shirts, Puma’s collaboration with The Smurfs comprises sets of matching essentials including hoodies and sweatpants, plus accessories like a beanie and special backpack, all sprinkled with a bit of Smurf magic, the company said in a press release.

Footwear highlights include the Puma Slipstream which evokes the malevolent Purple Smurf, featuring details like debossing on the toe and a special fabric tag with the familiar exclamation 'Gnap!' The Mayze commemorates the Smurfette by way of a yellow and blue colourway, with floral graphics on the upper and a special Smurfette badge on the tongue. New and limited-edition versions of the Suede and RS-X are also included in the collection.

ALCHEMPro News Desk (RR)