The British Fashion Council (BFC) announced the names of 15 of London's brightest emerging fashion design talents who have been selected to receive BFC NEWGEN sponsorship, supported by Topshop, to show at London Fashion Week in February 2012.
NEWGEN, established in 1993, is one of the world's most internationally recognised fashion design talent identification schemes. This season will see the 10th anniversary celebrations of Topshop's continuous backing of the scheme at London Fashion Week. Major celebrations of the ten years which have taken a myriad of London NEWGEN designers to the top are planned for February.
NEWGEN recipients for autumn/winter 2012 sponsored by Topshop are:
Catwalk sponsorship: David Koma, Holly Fulton, J.JS Lee, J.W. Anderson, Michael van der Ham and Simone Rocha
Presentation sponsorship: Christopher Raeburn and Thomas Tait
Installation sponsorship: Nasir Mazhar and SISTER by SIBLING
Exhibition sponsorship: Huishan Zhang, James Long, Lucas Nascimento, Palmer//Harding, and Tim Soar.
All of the designers listed above under catwalk, presentation and installation sponsorship will feature in the NEWGEN space of The Exhibition at London Fashion Week.
NEWGEN is an internationally recognised showcase for the best emerging British fashion talent and is central to the British Fashion Council's talent identification, designer development and showcasing programme.
Since its inception, its alumni include Alexander McQueen, Matthew Williamson, Boudicca, Giles Deacon, Jonathan Saunders, Christopher Kane, Marios Schwab, Richard Nicoll, Erdem, Mary Katrantzou and Meadham Kirchhoff. The scheme has become a key draw for the international fashion media and buyers attending London Fashion Week.
Caroline Rush, Chief Executive of the British Fashion Council commented, “Autumn/Winter 2012 sees some of the most inventive and pioneering stars of the British Fashion Industry awarded the NEWGEN sponsorship and we are looking forward to seeing them participate in London Fashion Week in February which is set to be one of the most exciting to date.”
Sarah Mower, BFC's Ambassador for Emerging Talent, said, “The calibre and variety of the talent coming up through NEWGEN is a brilliant reflection of exactly why London is shining in 2012.
The designers selected for runway shows this season – both the fully-fledged designers Michael van der Ham, David Koma and Holly Fulton and the just-fledged J.W.Anderson, J.JS. Lee and Simone Rocha – are joined by brand new talents who are working their way up through the exhibition and presentation stages. The panel was impressed at the way this new, incredibly diverse set of individuals are united in their focus on concentrating on something so special and professional at such a young age.“
“Be it making shirts, like Palmer Harding, or knits, like Sibling, or precious eveningwear like newcomer Huishan Zhang – each one is so happy to learn, co-operate and contribute to the NEWGEN group energy. I'd particularly like to thank Mary Homer and the Topshop team for their uniquely brilliant showcasing of these designers.
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