Diesel Style Team to launch Ducati Monster clothing line
22 Mar '12
4 min read
Inspired by the technical wear and perfectly combining design with a strong biker style, the new collection is identified by a brave and irreverent touch, and will be available starting from mid March in the Diesel Stores, the Diesel online store and a selection of the best Ducati dealers.
The Monster Diesel will be available at Ducati stores around the world from late July onwards.
Founded in 1926, Ducati has been producing sport-inspired motorcycles since 1946. Their motorcycles are characterised by “Desmodromic” performance engines, innovative design and avant-garde technology.
Diesel is a global lifestyle brand. From its headquarters in Breganze, it directly manages 19 subsidiaries across Europe, Asia and the Americas. It is now present in more than 80 countries with 5,000 points of sale and more than 500 Diesel mono-brand stores. Diesel is part of the holding Only the Brave, which also incorporates 55DSL, Maison Martin Margiela, Viktor & Rolf, and Staff International. In 2010, the holding's revenues amounted to 1.3 billion euro.
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