Z Zegna presents collection for Spring Summer 2012 season.
For this Spring Summer season, Z Zegna designs its collection:
- combining elegance, art and creativity with a masculine edge
- creating strong innovation in design, styling, materials and colours
- connecting to the brand's values but still looking to the future
As every season, the initial starting points were:
- the arts world
- the Zegna Heritage
- the world of today
GLAZED SILK
Jackets, bombers, shirts and trousers are dyed with silicon resin, that is sprayed on the finished garment. After drying the silk becomes glossy and translucent thanks to an infinitesimally thin ceramic membrane that gives structure and impermeability whilst staying incredibly light and smooth
PRINTS
Abstract prints from the 60's Expressionism, become inspiration for this SS12 Collection, either for a casual or an elegant outfit. The result is a fresh Summer innovative look that doesn't forget the beauty of the past.
ESPADRILLAS FABRIC
A composition of cotton, linen and canvas in natural colours, creates a jacquard effect, usually used for the “espadrillas” shoes (especially popular in Catalonia and the Basque Country) is now reinvented for knitwear and knitwear jackets.
Z Zegna is all about a strong image, a modern, eclectic style for a man who values creativity in the silhouette, well-constructed pieces, refined details and innovative materials.
The Ermenegildo Zegna Group is a leading luxury menswear brand and one of the most renowned businesses in Italy. Founded in 1910 in Trivero, in the Biella Alps, by the young entrepreneur Ermenegildo, whose vision was to ethically create the world's finest textiles through innovation and sourcing the noblest fibers directly from their markets of origin, the company is managed today by the fourth generation of the Zegna family.
marketing@alchempro.com
