ModaPrima 72 show offers today's fast fashion trends
18 Jun '12
3 min read
Greater internationality: ModaPrima will also be intensifying its international promotional strategy: “We are aiming to increase the numbers of delegations of buyers from the foreign markets that are most important to our companies”, concludes Agostino Poletto, “both the well-established markets as well as the up-and-coming ones. We will also try to build more relationships with the institutions that support Italian fashion abroad as well as the players who work directly in the field of international distribution”.
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