Cardboard is used as the symbolic material in an environment signed by scenographer Daniela Thomas. New forms are explored and new applications tested, just like the daring creators of Brazilian fashion the past decade.
Walls, furniture and installations conceived of this material reflect our capacity to subvert, interact, construct and deconstruct.
The debut of three new brands, Patrícia Viera, Karlla Girotto and Zigfreda, on the SPFW walkways and the return of the Maria Bonita brand, one of the founders of the Calendar, when it participated in the first two editions, strengthens the event even more as an expression for national fashion, reinforcing its position as the main trend launching center in the country.
ABIT stimulates the evolution of the sector coordinating relevant initiatives in the social and environmental areas, besides sponsoring the sustainable growth of the Brazilian textile industry.
Brazilian Textile and Apparel Industry Association
marketing@alchempro.com
