Home breadcru News breadcru Company breadcru Footwear brand Keds teams with The Veronicas and Sire Records

Footwear brand Keds teams with The Veronicas and Sire Records

02 Feb '06
3 min read

Already receiving critical praises, The Veronicas have been featured in Teen Vogue, Teen People, Paper, Interview, ElleGirl, OK and Blender Magazines.

"They are excited to partner with The Veronicas on their US tour.

The girls' edgy, lyrical sound coupled with their hip sense of style and fashion is the perfect fit for the Keds brand.

Their association with The Veronicas is a cool way to continue to expose the Keds brand to this very important and influential younger consumer," says Jennifer Weiderman, Vice President of Marketing for Keds.

The Keds Corp is a subsidiary of the Stride Rite Corp, a company that markets the leading brand of high quality children's shoes in the United States.

Other footwear products for children and adults are marketed by the Company under well-known brand names, including Keds, Pro-Keds, Sperry Top-Sider, Tommy Hilfiger, Grasshoppers and Munchkin.

Keds Corporation

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