Bag Borrow or Steal to broaden designer products portfolio
09 Mar '06
3 min read
Today the company ships handbags to thousands of members each month from a collection of more than 120 world-renowned designers, and that number continues to grow.
In November the company unveiled its most exclusive offering to date, The Couture Collection.
Available to Diva members for a supplemental monthly fee, this collection of elegant, fun and fashionable bags includes more than 185 unique styles from top designer brands including Balenciaga, Botkier, Chanel, Christian Dior, Chloe, Fendi, Louis Vuitton, Marc Jacobs and more.
A selection of women's fine jewelry and watches was also previewed on the website recently, with the company announcing plans to launch a full collection of accessories this Spring.
This new accessory line represents the first of many new product categories that Bag Borrow or Steal plans to add to its service in the coming year.
Growth within the organization remained a key objective for Bag Borrow or Steal in 2005.
Throughout the year, a solid leadership team of veterans from the retail, Internet and technology industries was assembled, and in October, the corporate headquarters were relocated from Florida to Seattle.
To expedite shipping throughout the US, and facilitate future expansion, the company moved into a larger, state-of-the-art distribution center outside Chicago.
"When you hear about building a great company in Internet Time, Bag Borrow or Steal serves asa shining example," said Paul Goodrich, Managing Director at Madrona Venture Group.
marketing@alchempro.com
