Gitanjali Gems will embark on creating and contributing a new standard, 'Tiesa-The number one Jewelers of India', which is expected at building consumer assurance of jewellery retail outlets.
Gitanjali Gems will unveil two new collections, the ornate Nizam Royal collection and the contemporary Ritu Beri collection.
Choksi said the retail industry comprises 12 million outlets in India, but only three percent of it is organized.
He said Rs 20,000 crore investments are in the pipeline for creating and sustaining retail infrastructure.
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