Jean Charles de Castelbajac to open shop in Lafayette store
01 Jun '06
2 min read
Marchpole Holdings plc, the fast growing fashion brand management group, has announced that its wholly owned subsidiary Jean Charles de Castelbajac ('JCC') has signed a contract with Galleries Lafayette to open a 'shop-in-shop' in the landmark Galleries Lafayette department store on Boulevard Hausman in Paris.
The agreement will see clothes and accessories from the JCC range being sold in 350 sq feet of store space in the iconic Parisian store from July 2006. This agreement follows JCC's major new licence agreement with OKAIDI Group, announced in May 2006, and is another significant step in the development of the brand, following Marchpole's acquisition of JCC in 2004.
In addition to enhancing the reputation of the JCC brand, the opening will broaden the reach of the brand and increase the turnover of JCC.
Group Galleries Lafayette, one of France's largest retailers, has 61 'Galleries Lafayette' stores throughout France. In 2005, the Group made over €4,943.6 million in sales. The Group's flagship Boulevard Hausman department store houses a wide range of international luxury brands.
Michael Morris, Executive Deputy Chairman of Marchpole, commented, "I'm delighted with this latest development for Jean Charles de Castelbajac which will increase the brand's presence and reputation in a key target market. The agreement underlines Marchpole's commitment to growing our business and extending the reach of our brands."
Marchpole Holdings plc - The Group's principal activity is the design, production and distribution of designer menswear and womenswear to the retail trade. The Group has license from Yves Saint Laurent, Emanuel Ungaro and Unigaro brands, Ozwald Boateng and JC de Castelbajac.
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